Pure Metal 60
Demo Kit · Build Order v0.2

The Universal Spec

Nine clubs built to one specification, varying in one place only. Not a sample set — a measuring device. The answers it produces are the product.

BUILDER Sub70
CLUBS 9 + 1
DATE

The build — identical across all nine

VariableSpecWhy
ShaftKBS Tour Lite · RRight weight band, and no upcharge — he can order the shaft he actually hit. A demo built on an upcharge shaft creates a gap between what he felt and what he can afford.
LengthStandard + ¼″Covers 5′9″ to 6′2″ in one kit. The shorter player grips down and plays it at standard; the taller player plays it full. A standard-length demo leaves the taller man hitting something too short and blaming the spec.
LieStandardHeld fixed. Read sole wear rather than fitting it — toe-down on the short player and heel-down on the tall one is lie showing up, not the head failing.
SwingweightD3Easier to add lead tape than to remove metal. D3 tests both directions; D3.5 tests one. Carry tape — and record every man who asks for it.
Total weight, 7i375–385 gLight static, heavy head. The inverse of the senior category, which sells light static and light swingweight — a club he can carry and cannot feel, so he swings harder to find it. The whole sensation of this kit lives in that contrast.
GripStandard, ribbed · marked at ½″The mark is the test. Most players never grip down and their glove heel pad shows it.
Head modelVisible on the clubHe has to know which one he just hit.
The ruleOne variable

Same shaft, same length, same lie, same swingweight across all nine clubs. The head is the only thing that changes. That is what makes his verdict mean something — and it is a controlled comparison no retail fitting bay can produce, because they demo models, not architectures.

The nine clubs

Head
4-iron
7-iron
Approach wedge
659 MBmuscleback
22°
32°
50°
659 TCtour cavity
22°
32°
50°
TA3players cavity
22°
32°
50°

4-iron — the club he has been told he cannot play. If it flushes, the story dies in his hands.  7-iron — his reference; every golfer knows his own.  Approach wedge — turf, feel, and the band where the round is actually lost.

All three heads are solid forged. No polymer fill, no hollow chamber, no spring face. He is not choosing between real metal and a trampoline — he is choosing how much help he wants inside real metal.

Plus one

One additional 7-iron in A flex — same head as the kit’s best-selling class, same length, same lie, same swingweight. Everything identical except the shaft.

At roughly 72–76 mph at the 7-iron, R is defensible and A is what the industry hands him by default. That is the assumption this entire spec rests on, and one club tests it. If R wins across the first three players, it is a finding worth publishing on its own.

The session — run in order

01
Measure him firstHeight, wrist to floor, glove wear pattern, and where he normally holds it. Thirty seconds, and it turns every finding below into a build number instead of an impression.
02
7-iron, his normal holdFive balls, each head. Reference point and first impression.
03
7-iron, gripped down ½″Five more, best head from step 2. Coach this — he will not do it on his own. The gap between steps 2 and 3 is his build length.
04
The 4-ironFive balls, each head. This step is the demonstration. Everything else is measurement.
05
The three-way testOne club, three shots — straight, low, shaped. Run it on the 4-iron and the approach wedge, pass or fail per shot. A club that produces one answer is a Single-Shot Bag club.
06
The wedge, on turfFull, three-quarter, and a greenside chip. Sole and bounce decide this one, not loft.
07
Address confidenceAll three 7-irons over a ball, ranked. His verdict is terminal — and it will decide more of these than the strike data does.

What he leaves with

Head classChosen by his hands, not by a chart.
Build lengthDerived from the grip-down comparison in step 3.
Flex verdictKBS Tour Lite R, or the A-flex answer.
Swingweight verdictD3 as built, or he asked for tape.
Three-way test resultStraight, low, shaped — a verdict he reached himself.
A portable specWhere he has it built is his business. Saying so out loud is what makes the rest of it credible.

Before anyone hits a ball

Loft-gauge all nine on arrival. If one head is a degree off, every comparison that day is contaminated and nobody will know why.

Record the conditions. Ball model, surface, monitor, indoor or outdoor, date. Numbers taken under different conditions do not compare — range balls fly 10–15% short and lose most of it in spin, which flattens apex and descent together, and a mat hides a fat strike. Without the conditions, every number the session produces is an anecdote with a decimal place.

Rose Park Golf Course layout and scorecard
Worked example

Playing a course with four clubs

Rose Park Golf Course, Salt Lake City. Black tees — the back markers, not the members’ tees. Played with the demo kit’s three irons, a 13° two-wood and a putter, at the swing speed this specification is built for.

Every number on the following pages is a club he owns at an effort he can repeat. Nothing is manufactured. Nothing is a best swing. That is the entire demonstration.

PAR72 / 75 YARDAGE6,898 CLUBS5 FULL SWINGS6

The bag — five clubs

Five clubs: the demo kit’s 4-iron, 7-iron and approach wedge, plus a 13° two-wood and a putter. Played at the swing speed this spec is designed for. Every number below is a club he owns at an effort he can repeat — nothing is manufactured, nothing is a best swing.

ClubLoftCarryTotal¾Half
2-wood13°200218195
4-iron22°178190170150
7-iron32°152160145128
AW50°11211610085

Only two of these are full-swing clubs in normal use. Everything else gets played at 70%, three-quarters, half, or gripped down. That is not a compromise — it is how the bag is designed to work.

Front nine — 3,232

Par / YdsThe plan — club, and the yardage it fliesWhy
1Par 3 · 173
¾ 4-iron170
Lands short and releases on. A full 7 will not get there and a hard 7 is not a shot. Favour the right — the waterway is left.
2Par 5 · 520
2-wood218
4-iron190
Full AW112
Three clubs, three known numbers, nothing manufactured.
3Par 4 · 381
2-wood218
7-iron160
Carry it 152 onto the front and let it release to the middle.
4Par 4 · 356
2-wood218
¾ 7-iron, down ½″138
Smaller swing, flatter flight, checks. This is the shot the grip mark is for.
5Par 3 · 204
2-wood at 70%195
This bag cannot fly a 204 par 3. Land it short, run it up, take the long putt.
6Par 4 · 345
2-wood218
Half 7-iron127
Cleanest number on the nine.
7Par 4/5 · 458
2-wood218
7-iron160
Half AW80
Play it as a three-shot hole and every number is one he owns.
8Par 4 · 372
2-wood218
7-iron154
Smooth, front edge, release.
9Par 4 · 423
2-wood218
Full 4-iron190
Chip15
Fifteen short of the green with everything he has. The gap shows up here.

Back nine — 3,666

Par / YdsThe plan — club, and the yardage it fliesWhy
10Par 5 · 493
2-wood218
4-iron190
Half AW85
Three shots, three owned numbers.
11Par 3 · 173
¾ 4-iron170
Same shot as the first.
12Par 4/5 · 470
2-wood218
¾ 4-iron170
Half AW82
The ¾ 4-iron is what turns an awkward number into a good one.
13Par 3 · 200
2-wood at 70%195
Same gap as the fifth. Front edge and a long putt.
14Par 5 · 562
2-wood218
2-wood218
Half 7-iron126
Two woods, then a half iron.
15Par 4 · 403
2-wood218
Full 4-iron185
One of the few genuine full swings all day.
16Par 4/5 · 427
2-wood218
Full 4-iron190
Chip19
Take the chip. Do not force it.
17Par 4 · 363
2-wood218
¾ 7-iron145
Best number on the course.
18Par 5 · 575
2-wood218
2-wood218
¾ 7-iron, down ½″139
Finish with the shot the whole bag was built around.

What eighteen holes just proved

6Full swings in eighteen holes. Everything else was 70%, three-quarters, half, or gripped down.
16Holes where the two-wood was the tee club — not because he cannot hit driver, but because 218 in the fairway sets up numbers he owns.
4Times the 195–215 gap appeared — holes 5, 9, 13 and 16. On two of them it is a par 3 he simply cannot reach.
1Club carrying the entire scoring game. Full, three-quarter, half, and everything under 85 a partial.

The library is not a supplement to the bag. It is most of the bag. A player without one could not get around here with five clubs at all — which is why reference swing is a spec field and not a coaching note.

And the demo kit makes its own argument. Three clubs cover three bands, and the fourth band shows up as a hole in the card at 195–215 — the Hinge and lower Advancement, exactly where a 5-iron or 6-iron lives. A man plays this and finds out for himself what is missing. Nobody has to tell him.

The approach wedge carries the round. Sole and bounce decide more of these eighteen holes than any loft on the build sheet.

PURE METAL 60 · DEMO KIT BUILD ORDER v0.2
The demo kit is a measuring device. The spec belongs to the player — take it to any builder, any brand.